We create content. That means we write, edit and proofread copy, source and commission photography and illustrations, design for on-page and online, collaborate with developers, and manage print, distribution and mailing.
Why choose us?
Experience and versatility
Clients stay with us
Best team for the job
Attention to detail
Complex subject matter
It was a simple enough idea: set your objectives, write copy that readers will find interesting, design it to be inviting, make sure it’s delivered efficiently, and use feedback to improve response. Then restart the loop.
The real surprise, when I came up with that concept 20 years ago, was how few customer publishing agencies were actually doing it. And I should know. By then I’d published magazines for the Post Office, HSBC and Singapore Airlines. So I set up my own agency and called it Working Titles, because I wanted everything we published to work.
Our first client was the Jordan Grand Prix F1 team (now Racing Point). Our second was Pickfords, the removals specialists.
Since then we’ve launched magazines, produced directories, created websites and written content for countless newsletters, magazine articles, case studies, email campaigns, presentations, smartphone apps and advertising campaigns. And we’ve continued to do so on behalf of some of the best-known brands in the country.
Nowadays, we tend to do more online than in print, and customer publishing has morphed into content marketing, but we’ve never abandoned that original idea – to produce words and pictures that work.
If that sounds like the kind of no-nonsense approach to customer communications you favour, please give me a call on 01223 656700.
Andy Sivell FCIM, Founder, Working Titles
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